Snoop Dogg has unexpectedly become one of the most talked-about figures at the 2024 Paris Olympics. Far from being just a spectator, the American rapper’s enthusiastic presence has captivated audiences, injecting a unique energy into the Games and sparking the question: why is Snoop Dogg at the Olympics?
Snoop Dogg’s genuine excitement and support for Team USA athletes has resonated with viewers worldwide.
Initially known for his commentary during the Tokyo 2021 Olympics with comedian Kevin Hart, Snoop Dogg’s role has expanded significantly for Paris 2024. NBC, recognizing his viral appeal, appointed him as a special correspondent for their Olympic coverage. This official role is a key part of the answer to “why is Snoop Dogg at the Olympics”. He’s not just there for fun; he’s a media personality actively contributing to the broadcast.
However, Snoop Dogg’s impact goes far beyond simply fulfilling his correspondent duties. He has wholeheartedly embraced the Olympic spirit, becoming a prominent cheerleader for Team USA. From dancing in the stands with the US women’s gymnastics team to donning equestrian attire for horseback riding events, his visible and vocal support has become a defining feature of the Games. This enthusiastic engagement answers another layer of “why is Snoop Dogg at the Olympics” – he’s bringing a fresh, unexpected celebrity energy that resonates with a broad audience.
Snoop Dogg’s equestrian outfit to support Team USA’s dressage event showcased his commitment to embracing the Olympic spirit in Paris.
His involvement began even before the official opening ceremony. Snoop Dogg was honored as one of the final torchbearers, carrying the Olympic flame through Saint-Denis, a significant moment that further cemented his presence. This symbolic gesture highlights “why is Snoop Dogg at the Olympics” – he’s been integrated into the very fabric of the event, not just as a commentator, but as a participant in the Olympic tradition.
Snoop Dogg participating in the Paris 2024 Olympic Torch Relay demonstrated his deeper involvement and enthusiasm for the Games.
NBC executives have openly acknowledged the positive surprise of Snoop Dogg’s popularity. Molly Solomon, NBC’s executive producer of the Olympics, described him as an “ambassador of happiness,” recognizing his ability to connect with viewers and athletes alike. This unexpected popularity is a significant part of “why is Snoop Dogg at the Olympics” – his genuine excitement is infectious and boosts audience engagement.
Beyond the official roles and media appearances, Snoop Dogg’s interactions have been wide-ranging and genuine. He’s been seen supporting tennis star Coco Gauff, volleyball player Kelly Cheng, and track athlete Noah Lyles, even affectionately calling Lyles “nephew.” His wide-ranging support across different sports demonstrates “why is Snoop Dogg at the Olympics” – he’s there to celebrate the entirety of Team USA’s Olympic efforts, not just specific events.
Wearing a Kelly Cheng t-shirt, Snoop Dogg’s enthusiastic dancing in the stands showcases his genuine support for individual athletes.
His activities extend beyond spectating. Snoop Dogg joined Martha Stewart for equestrian events, participated in a judo demonstration, and even received a swimming lesson from Michael Phelps. These diverse engagements further illustrate “why is Snoop Dogg at the Olympics” – he’s fully immersed himself in the Olympic experience, participating in various facets of the Games and creating entertaining content.
The impact of Snoop Dogg’s presence is potentially reflected in viewership numbers. NBC reported a significant increase in viewership compared to the Tokyo 2021 Olympics. While correlation isn’t causation, some suggest Snoop Dogg’s appeal is contributing to this boost. This potential impact on viewership becomes another compelling answer to “why is Snoop Dogg at the Olympics” – he’s good for ratings and attracting a wider audience.
Fans displaying Snoop Dogg posters at the Olympics highlight his unexpected popularity and integration into the Games’ atmosphere.
In his own words, Snoop Dogg admitted he never imagined playing such a role at the Olympics. This genuine surprise and humility adds a final layer to “why is Snoop Dogg at the Olympics” – it’s an unexpected, joyful, and mutually beneficial partnership between a global icon and the world’s biggest sporting event, creating a memorable and highly watchable Olympic Games. He’s simply there to enjoy himself and spread positive vibes, and in doing so, he’s become America’s – and perhaps the world’s – unexpected cheerleader at the Paris Olympics.
